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Higher Diploma in Sales & Marketing Management
INTRODUCTION
Students must attempt a minimum of four modules in total. Three modules are mandatory and the candidate must complete at least one of the two optional modules successfully before the Award can be issued
COURSE STRUCTURE
| Module Title | Mandatory or Optional | Mode of Assessment | Weighting |
|---|---|---|---|
| Social Marketing | Mandatory | Internally set, marked and moderated final examination | 25% |
| Integrated Marketing Communications | Mandatory | Internally set, marked and moderated final examination | 25% |
| Financial Management | Optional | Internally set, marked and moderated final examination | 25% |
| Brands & Branding | Mandatory | Internally set, marked and moderated final examination | 25% |
| Tourism Management | Optional | Internally set, marked and moderated final examination | 25% |
ENTRY REQUIREMENTS
Students must have completed the LCM Diploma Level Award or equivalent.
ENGLISH LANGUAGE REQUIREMENTS
IELTS 5.0 or equivalent. Students who have an IELTS score 4.5 are required to attend an extra 3 hours of English language tutorials per week for one semester along with the main course of study.
AWARDING BODY
London Centre of Marketing (LCM)
PROGRESSION
On Completion of course students can go on to Professional Diploma Level.
QUALIFICATION LEVEL
Level 4
COURSE DURATION
12 Months
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